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8 Grade Consciousness We often hear people say this: “×× this person is enough for taste.†Or “this person is on the gradeâ€. This “enough to taste†and “upgrade†are, in the final analysis, highly appraised for one person or one thing. Here, the designer's taste consciousness refers to the meaning of two aspects, one is his own sense of taste, and the other is a high-grade work created by this sense of taste.
(1) The designer's own sense of taste should also be reflected in two aspects in terms of the sense of taste expressed by the designers themselves: The first is to see how the designer's own taste, or knowledge conservation and cultivation, is not at home; The second is to reflect the designer's own work attitude or the level of design expressed by it.
The designer's own taste mainly refers to how the designer's academic accomplishment level and aesthetic sense reach a certain level. In particular, how high is the level of knowledge and self-improvement, and how high its own taste is. From this point of view, the designer's common sense is very important. Therefore, designers must not only be professional in terms of professional knowledge, but also need to absorb nutrition from many related knowledge, improve themselves, and constantly go deep into practice to test and verify that they consciously or unconsciously cultivate and increase their own Aesthetic consciousness to enhance their taste.
In terms of reflecting their own tastes, the designer’s working attitude is also its main aspect. Designers have already possessed a certain degree of knowledge and aesthetic sense. Together with rigorous work style and solid work attitude, this works for them. The impact is also great, because the serious and responsible work attitude of designers is also a reflection of their own taste.
(2) The sense of taste and the quality of the designer of the work's taste are of high quality, reflecting the high quality of the works. On the contrary, the designer's own taste is not high, and the quality of the designed works is not too high, because the human consciousness determines the human behavior. From this perspective, designers should strictly meet their own requirements and consciously or unconsciously upgrade their tastes, especially knowledge and ethics, and thus influence their own works. As we can see, the works of modern calligraphy master Qi Gong, the works of Ouyang Zhongshi, and the European Renaissance paintings of Michelangelo and Bonaromon in Italy are all high-grade works. It is characterized by extremely deep attainments. The packaging and decoration design should also reflect its accomplishments and tastes, reflecting its elegance and extraordinaryness. Especially wine packaging, cosmetics packaging, clothing packaging. Any product that embodies high-end products, its packaging is generally high-grade, on the grade. Therefore, this work should be carried out by a high-grade designer. Designers are required to have a sense of taste, and their reasons and purpose are also here.
9 Environmental awareness refers to the environmental awareness of designers. This is also due to the current market economy and social development trend. It is also a viewpoint put forward at the forefront of world trends and the international arena. Because currently advocating environmental protection, protecting the environment, returning to nature, and advocating green foods are people’s increasingly urgent survival needs and pursuits, especially the Western developed countries’ demands are stronger and stricter. Therefore, awareness of environmental protection is a more necessary and more appropriate sense for packaging and decoration designers. Because packaging has more direct impact on the environment. We can often see the news media constantly calling for: "Love the environment, we have only one earth." Packaging and decoration designers should also have the responsibility and responsibility to shoulder this responsibility, form such awareness, consciously protect the environment, and reflect the actual actions.
The specific approach is:
1 Try to choose materials that are easy to decompose as the carrier of the packaging. For materials that are difficult to decompose, such as some plastic products, highly degradable materials, they can be used when not in use, and they can be used less and less.
2 Advocate green food, and open up for green food. In conjunction with green food, first use “green†packaging to design “green†packaging—this “green†is to return to nature, and second, not to pollute the environment.
3 In the design of the packaging of the carrier, once or temporarily must use some of the hard-to-degrade plastic products, be sure not to mention "love environmental sanitation" and other words and their "identification."
4 promote scientific innovation, avoid conservative thinking. Especially when designing packaging and selecting packaging materials, it tends to be as natural as possible, such as packaging tea leaves with corn leaves, packaging rice with brown leaves, packaging wine with bamboo tubes, and picking pickles with pots. Are very exemplary green packaging.
These above-mentioned green packaging will be the overall trend of future development, and will also be wise choices for people. Therefore, packaging and decorating designers should be regarded as the pioneers of environmental protection. They must walk ahead of the trend of the times and take the lead in establishing this awareness. To this end, we must explore new and broader ways.
10 The self-negative awareness designer's sense of self-negation is, in the end, constantly denying himself and continuing to create a new self. This negation of the self and the creation of new me mainly refer to the negation of ideas and negations in the methods of artistic creation. This negative core issue is actually an innovation issue. To continue to innovate, we can continue to develop.
In the denial of self, we must establish two concepts: 1 We must not be conservative; 2 We must open up new paths. The so-called not keeping the old is not to keep old in their past dedication books, always think that they have achieved success, or has become an expert or authority in a certain area. If this is really the case, then it is not good, because "the arts are endless", there are developments to avoid the same, there is development in the constant development of the new, so designers need to continue to deny self, must not rest on their laurels.
The so-called opening up of new roads is also a way to open up new roads based on the denial of self. Old ones do not go and new ones do not come. When the old ones go, they must seek new ones, seek new breakthroughs, and seek new ideas. For this kind of seeking new things, we must first think about it more. Only when we think more can we develop ideas. Second, we must look more. Only when we look at more can we think wider; once again, we must do more, and only when we do more can we come up with true knowledge; Break into the restricted area that others have not entered. Only such a negation of the self can realize the new self, elevate one's self, heighten it step by step, and finally form a spiral forward, and thus achieve maximum success.
The ten kinds of consciousness of packaging and decorating designers are indispensable in practical work and must also be adhered to. With these ten kinds of consciousness, the thinking will not be open-minded, the work will be on both sides, and the design will be handy. With the awareness of the market, the works designed will not be separated from the reality and will always be welcomed by the market. With advance consciousness, the work will not lag behind. Everywhere we want to walk in front of the times, the design works naturally. Will be common and novel; With advertising awareness, the customers you serve will value you, and the works you design will resonate with the consumer products, and ultimately achieve the purpose of promoting product sales; with brand awareness, your hands The product packaging introduced will probably become a classic masterpiece for future packaging. Like Coca-Cola and Hilton, it will endure forever. In addition, it is also helpful to increase the value of the brand's intangible assets; with the folk (national) consciousness, we can make the design of the packaging more distinctive, in order to excel in the peer in order to be in the world's large garden design and decoration Bringing one side to another; With cultural awareness, the works you have designed can be thought-provoking and can only enter into the hearts of people. Only in this way can you “capture†consumer objects from the spirit, and you can also show the designer's generous and tasteful quality; In order to make the design staff not vulgar, can the design of the works have personality, uniqueness, new ideas, and always remain different; with taste awareness, it appears elegant, luxurious, unconventional, its design works only It may become a masterpiece; with environmental awareness, we can keep pace with the international community and cater to people's desire to return to nature, yearn for nature, and respect nature's needs (if food packaging is designed, it will be more in line with people's needs for green food); Self-denial consciousness can maintain the vitality of creation and it can always refresh their world and make Has made a new step towards another new level, the spring of innovation will always belong to the people of self-denial.
In short, these ten kinds of consciousness are the minimum and necessary foundations for a designer. On this basis, designers can take steps and walk steadily, and the wider the walk, the greater the intensity and the greater The brighter the future is. Otherwise, it will fall into a narrow circle. It will never go out and will never become everyone. (Finish)
(1) The designer's own sense of taste should also be reflected in two aspects in terms of the sense of taste expressed by the designers themselves: The first is to see how the designer's own taste, or knowledge conservation and cultivation, is not at home; The second is to reflect the designer's own work attitude or the level of design expressed by it.
The designer's own taste mainly refers to how the designer's academic accomplishment level and aesthetic sense reach a certain level. In particular, how high is the level of knowledge and self-improvement, and how high its own taste is. From this point of view, the designer's common sense is very important. Therefore, designers must not only be professional in terms of professional knowledge, but also need to absorb nutrition from many related knowledge, improve themselves, and constantly go deep into practice to test and verify that they consciously or unconsciously cultivate and increase their own Aesthetic consciousness to enhance their taste.
In terms of reflecting their own tastes, the designer’s working attitude is also its main aspect. Designers have already possessed a certain degree of knowledge and aesthetic sense. Together with rigorous work style and solid work attitude, this works for them. The impact is also great, because the serious and responsible work attitude of designers is also a reflection of their own taste.
(2) The sense of taste and the quality of the designer of the work's taste are of high quality, reflecting the high quality of the works. On the contrary, the designer's own taste is not high, and the quality of the designed works is not too high, because the human consciousness determines the human behavior. From this perspective, designers should strictly meet their own requirements and consciously or unconsciously upgrade their tastes, especially knowledge and ethics, and thus influence their own works. As we can see, the works of modern calligraphy master Qi Gong, the works of Ouyang Zhongshi, and the European Renaissance paintings of Michelangelo and Bonaromon in Italy are all high-grade works. It is characterized by extremely deep attainments. The packaging and decoration design should also reflect its accomplishments and tastes, reflecting its elegance and extraordinaryness. Especially wine packaging, cosmetics packaging, clothing packaging. Any product that embodies high-end products, its packaging is generally high-grade, on the grade. Therefore, this work should be carried out by a high-grade designer. Designers are required to have a sense of taste, and their reasons and purpose are also here.
9 Environmental awareness refers to the environmental awareness of designers. This is also due to the current market economy and social development trend. It is also a viewpoint put forward at the forefront of world trends and the international arena. Because currently advocating environmental protection, protecting the environment, returning to nature, and advocating green foods are people’s increasingly urgent survival needs and pursuits, especially the Western developed countries’ demands are stronger and stricter. Therefore, awareness of environmental protection is a more necessary and more appropriate sense for packaging and decoration designers. Because packaging has more direct impact on the environment. We can often see the news media constantly calling for: "Love the environment, we have only one earth." Packaging and decoration designers should also have the responsibility and responsibility to shoulder this responsibility, form such awareness, consciously protect the environment, and reflect the actual actions.
The specific approach is:
1 Try to choose materials that are easy to decompose as the carrier of the packaging. For materials that are difficult to decompose, such as some plastic products, highly degradable materials, they can be used when not in use, and they can be used less and less.
2 Advocate green food, and open up for green food. In conjunction with green food, first use “green†packaging to design “green†packaging—this “green†is to return to nature, and second, not to pollute the environment.
3 In the design of the packaging of the carrier, once or temporarily must use some of the hard-to-degrade plastic products, be sure not to mention "love environmental sanitation" and other words and their "identification."
4 promote scientific innovation, avoid conservative thinking. Especially when designing packaging and selecting packaging materials, it tends to be as natural as possible, such as packaging tea leaves with corn leaves, packaging rice with brown leaves, packaging wine with bamboo tubes, and picking pickles with pots. Are very exemplary green packaging.
These above-mentioned green packaging will be the overall trend of future development, and will also be wise choices for people. Therefore, packaging and decorating designers should be regarded as the pioneers of environmental protection. They must walk ahead of the trend of the times and take the lead in establishing this awareness. To this end, we must explore new and broader ways.
10 The self-negative awareness designer's sense of self-negation is, in the end, constantly denying himself and continuing to create a new self. This negation of the self and the creation of new me mainly refer to the negation of ideas and negations in the methods of artistic creation. This negative core issue is actually an innovation issue. To continue to innovate, we can continue to develop.
In the denial of self, we must establish two concepts: 1 We must not be conservative; 2 We must open up new paths. The so-called not keeping the old is not to keep old in their past dedication books, always think that they have achieved success, or has become an expert or authority in a certain area. If this is really the case, then it is not good, because "the arts are endless", there are developments to avoid the same, there is development in the constant development of the new, so designers need to continue to deny self, must not rest on their laurels.
The so-called opening up of new roads is also a way to open up new roads based on the denial of self. Old ones do not go and new ones do not come. When the old ones go, they must seek new ones, seek new breakthroughs, and seek new ideas. For this kind of seeking new things, we must first think about it more. Only when we think more can we develop ideas. Second, we must look more. Only when we look at more can we think wider; once again, we must do more, and only when we do more can we come up with true knowledge; Break into the restricted area that others have not entered. Only such a negation of the self can realize the new self, elevate one's self, heighten it step by step, and finally form a spiral forward, and thus achieve maximum success.
The ten kinds of consciousness of packaging and decorating designers are indispensable in practical work and must also be adhered to. With these ten kinds of consciousness, the thinking will not be open-minded, the work will be on both sides, and the design will be handy. With the awareness of the market, the works designed will not be separated from the reality and will always be welcomed by the market. With advance consciousness, the work will not lag behind. Everywhere we want to walk in front of the times, the design works naturally. Will be common and novel; With advertising awareness, the customers you serve will value you, and the works you design will resonate with the consumer products, and ultimately achieve the purpose of promoting product sales; with brand awareness, your hands The product packaging introduced will probably become a classic masterpiece for future packaging. Like Coca-Cola and Hilton, it will endure forever. In addition, it is also helpful to increase the value of the brand's intangible assets; with the folk (national) consciousness, we can make the design of the packaging more distinctive, in order to excel in the peer in order to be in the world's large garden design and decoration Bringing one side to another; With cultural awareness, the works you have designed can be thought-provoking and can only enter into the hearts of people. Only in this way can you “capture†consumer objects from the spirit, and you can also show the designer's generous and tasteful quality; In order to make the design staff not vulgar, can the design of the works have personality, uniqueness, new ideas, and always remain different; with taste awareness, it appears elegant, luxurious, unconventional, its design works only It may become a masterpiece; with environmental awareness, we can keep pace with the international community and cater to people's desire to return to nature, yearn for nature, and respect nature's needs (if food packaging is designed, it will be more in line with people's needs for green food); Self-denial consciousness can maintain the vitality of creation and it can always refresh their world and make Has made a new step towards another new level, the spring of innovation will always belong to the people of self-denial.
In short, these ten kinds of consciousness are the minimum and necessary foundations for a designer. On this basis, designers can take steps and walk steadily, and the wider the walk, the greater the intensity and the greater The brighter the future is. Otherwise, it will fall into a narrow circle. It will never go out and will never become everyone. (Finish)