On January 18, 2015, the National Furniture Festival, organized by Jane Europe, came to a successful close after lasting over a month. The event was a huge success for the company and brought great benefits to consumers across the country. The festival showcased both online and offline activities, creating an impressive sales performance.
Online, the event attracted over one million netizens who eagerly participated in the rush to buy the iPhone 6 and the 768-yuan fashion bed privilege card. The online campaign, titled “Jane E-American Family Festival Music iPhone 6,†was launched on December 8, 2014, and gained massive popularity. On the first two days of the event, more than 200,000 people joined, with the total number of participants exceeding 100,000. The game was simple, with no entry barriers, allowing all internet users to take part. Prizes included several iPhones 6, 5,000 limited edition 768-yuan fashion bed privilege cards, mobile phone credits, and thousands of 200-yuan European furniture vouchers.
As participation exceeded expectations, additional prizes were added. The 768-yuan fashion bed privilege card was increased from 5,000 to 20,000, while the 200-yuan voucher count rose from 200,000 to 800,000. This helped maintain excitement and engagement throughout the event.
Offline, over a thousand stores nationwide participated in the "Thousands of Stores Celebrate the United States Festival" promotion. Launched on December 8, the event offered discounts and gifts, making it a hit among customers. Sales in North China and the Northwest soared, with many cities achieving their targets ahead of schedule. Even in off-peak seasons, the festival generated unexpected results.
The 768-yuan fashion bed privilege card became a popular item, drawing strong consumer interest. Many customers praised its value, noting that they could save money on beds and use it to purchase more furniture. This kind of promotional strategy not only boosted sales but also enhanced customer satisfaction.
During a challenging time for the Chinese furniture industry, where many companies struggled or closed down, Jane Europe managed to thrive. By launching the “Jane-European Family Festival,†the brand introduced a new model of integrated online and offline marketing. With its unique concept of “aesthetic furniture,†Jane Europe injected fresh energy into the traditional furniture market, delivering real value to consumers.
This innovative approach proved that even in tough times, smart strategies and customer-focused initiatives can lead to remarkable success.
Pattern Mirror
Good abrasion resistance The glass sheet is hard in texture, the surface is not easy to be scratched, and the life is longer in normal use. The resin lens material is softer and easier to scratch. After hardening, the hardness will be better.
In addition, we also sell Silver Mirror glass, silver mirror commonly known as waterproof mirror, mercury mirror, silver-plated mirror on glass surface, glass mirror, mirror glass, etc. Silver mirrors are widely used in furniture, handicrafts, decoration, bathroom mirrors, cosmetic mirrors, optical mirrors, and car rearview mirrors.
Pattern Mirror,Mirror With Diamond Pattern,Triangle Pattern Vanity Mirror,Pentagon Antique Pattern Mirror
Dongguan Huahui Glass Manufacturing Co.,Ltd , https://www.antiquemirrorsupplier.com