The concept of green design began in the mid-1970s. With the increase of awareness of the environment and ecology protection of the whole society, the design institution has taken ecological protection into the new round of design thinking process from the consideration of the immediate interests and sustainable development of human beings. The earliest green design was developed by a British company that produces washware products. In the product design, environmental protection concepts such as â€œnatural recyclable raw materials, refillable packagingâ€ were used: easy to clean, durable, and refillable The packaging design effectively solves the malicious consumption of disposable packaging products on its packaging resources, and thus also reduces the pollution to the environment to a certain extent. Once the product was launched, it immediately attracted the attention of consumers in the market and they enthusiastically accepted the new concept of environmental protection.
While consumers are actively welcoming environmental products, the social responsibility of packaging designers has also been stimulated. Designers assume the role of coordination and cooperation between consumers and manufacturers. They advocated the "Green Consumption Guide," which enables the community to understand and support green design, and how "green capitalists" can make profits in the protection of the environment. By the 1990s, companies in Germany, the Netherlands, and Denmark invested more in green design. The voice of â€œRe Use Re Fillâ€ has gradually been responded to all over the world. Many large-scale enterprises have updated their production methods with the development of the times, and have raised the awareness of environmental protection in product design to a strategic position. For example: Philps and IBM set up green design operation measures in the company's management system and implement them in practice. The sign â€œGermany Blue Skyâ€ was implemented since 1978. It symbolizes the environmental protection standards of green design. With the multiple functions of production, market and public opinion, thousands of designs have now obtained this qualification.
In order to ensure that nature maintains its normal operations from man-made damage, in addition to using reusable packaging, packaging designers began to conceive of revolutionary improvements in package design using purely natural materials, enabling them to integrate into ecosystems. In the big cycle. Like the metabolism of the living system, nature's ecosystem is constantly undergoing a cycle of matter and energy; once this cycle is out of balance and even destroyed, the ecosystem that provides the material basis for our lives will also lose itself. Balanced and even collapsed, then the life on earth will not be far away from the destruction of smoke and fly. Therefore, this is not just an aesthetic issue, but a fundamental issue of survival. So designers conceived that if man-made packaging can be incorporated into the cycle of a large ecosystem, its material can be taken in nature in a systematically accepted way and returned to nature, so that it can be reused or The opportunity to regenerate; instead of forcing itself in nature, throwing it back to nature in the form of rubbish, and ending up in a tragedy that destroys the quality of our lives â€“ if we can make packaging really beautify our lives in this way Growing up with the development of life is not only a blessing for the design business but also a blessing for humanity. Therefore, in terms of packaging, this concept of growth and the concept of affinity with the environment have become the conscious mission of designers and have become the focus of their consideration in packaging design.
Based on this assumption, the use of natural materials that are easy to dissolve is the initial choice of the designer. Crude fiber plants can be conveniently packaged immediately after processing. These naturally-available materials are rich in texture and have a strong ability to regenerate. They are sometimes the best packaging. For example: The eggshell has the best bearing capacity in terms of styling and it opens the designer's inspiration. In developing countries, bowl-shaped containers designed using coconut shells can be skillfully designed to become excellent food packaging; and, due to the relative stability of these materials, ensure the safety of storage and transportation. This design of returning to life also brings romantic feelings to people living in the e-era city.
Although the concept of ecological protection has been vigorously promoted and widely known, the environmental protection awareness in packaging design has always depended on the continued joint efforts of designers, manufacturers, and the whole society. Green packaging design from the acquisition of materials to processing are completely different from the existing channels and production processes. In the initial stage, it will undoubtedly occupy more funds, increase the cost of products, and make enterprises face certain risks. However, from a long-term point of view, with the improvement of environmental awareness in the entire society and gradually becoming part of the publicâ€™s daily life and consumer behavior, green goods and their packaging will undoubtedly play a positive role in promoting the development of the company.
Source of information "China Packaging Industry"
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