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There are many causes of insomnia for brands and processors. Innovative labeling technology helps to improve the brand image, increase production efficiency, reduce production failures, and reduce production costs, which will bring huge benefits to processors and brand owners. Innovative technology from ExxonMobil—Label-Lyte OPP film can be used in the pressure sensitive label and wet adhesive label market, this material can greatly increase the added value of the product and other brands in the brand, processor and label production and application The company's product image.
New trends in the pressure sensitive label market
In the pressure-sensitive label market, printers want OPP films to be easier to operate and ensure 100% trouble-free labeling. The new Label-Lyte 537 pressure-sensitive film from ExxonMobil can meet both of the above requirements.
This new transparent white OP P film has achieved global supply. Due to the use of a new patented surface coating technology, it has excellent ink adhesion properties and eliminates the curling problem of traditional film labeling. The label is more durable and the quality is more stable. This new type of OPP film also has excellent printability and is suitable for a variety of printing processes; as it can withstand heat sterilization, its application range has been further expanded.
The excellent ink adhesion simplifies the acceptance inspection of the finished product. The new surface coating technology can ensure the test of ink adhesion fastness immediately after printing. Once the printing is complete, you can use the tape directly for testing. The World Sticker Label Association FTM21 and 22 test standard lists the differences between different test tapes, whether the ink layer is crossed or not, which can ensure excellent adhesion fastness of the ink. In this case, the printer does not need to wait another 48 hours to check whether the oil film adhesion is 85% or 100%. This also greatly reduces the high scrap rate caused by unacceptable ink adhesion fastness, and reduces downtime, resulting in fewer customer complaints, shorter printing preparation time, and higher profitability.
Eliminate label curl and open up new application areas
Another important feature of Label-Lyte 537 film is the use of a special coating to prevent the label from curling. The use of hot-melt adhesives on OPP film usually causes the material to curl. Hot-melt adhesives contain special additives that will migrate to the OPP film over time, causing the label to curl. Label curling can cause labeling errors, label jams, and downtime of automatic labeling equipment. The coating on the back of Label-Lyte 537 film can form a barrier layer, which can prevent the migration of the additive components in the hot melt adhesive, thereby avoiding the curling of the label.
Eliminating the curling problem of labels brings more market opportunities for durable OPP films, such as frozen food and automotive labels, because the hot-melt adhesive coating of these products is often thicker, and the curling problem is more serious. As a result, this type of label has to use more expensive composite materials or more expensive hot melt adhesives.
Processors can save money and time required for film inventory
Label-Lyte 537 film is specially designed for the global market. This invisibly improves the efficiency of the supply chain, because labels used in any region can be purchased and produced globally, and the performance and quality of the film can be guaranteed. Therefore, the processor can consider reducing the inventory of the film, which not only saves cost, but also saves time. The product development cycle is also greatly shortened, and new products can be brought to market faster.
Other features of Label-Lyte 537 film:
ï®Expanded application areas, Label-Lyte 537 film can be heat sterilized, even in a humid environment, the printed ink layer can maintain good wear resistance and scratch resistance; and after heat sterilization, the film is still Has good transparency;
The anti-blocking property of the film is improved, and the surface with good ink receiving performance is usually prone to blocking;
Improve the suitability of thermal transfer printing;
Improve the printability of the reverse side of the label. In some cases, the label needs double-sided printing, that is, it can be printed on the adhesive side;
Reasons for using film materials for wet glue labels
In the wet adhesive label application market, brands and processors have their own plans. Brands hope to use OPP film to improve printing effects and brand value, while reducing production costs. Processors hope to enter the film market without increasing investment and provide better label decoration solutions to customers. Label-Lyte 90 LP and Label-Lyte 95LP are metallized film and white film, respectively. These two materials also have a variety of characteristics, including improved operating efficiency, which can save at least 50% of the cost of adhesives. These two films are also available globally, and it is also easy for paper label processors to switch to film labels.
Ideal replacement material for paper labels
In the wet adhesive label application market, the film is an ideal substitute for paper, which can be used in glass, metal, high-density polyethylene and polyester containers, which makes the film label more suitable for beer, liquor, other alcoholic beverages, household cleaning products, automobiles And food market.
Another important feature is that this new type of film can fully adapt to traditional paper labeling equipment. This is very important for traditional paper label processors and printers who want to switch to OPP film. They can quickly and The economic approach shifts to new business forms. Brands can benefit from this transformation without the need for major investments in new equipment or improved equipment.
Label-Lyte 90 LP and Label-Lyte 95 LP are coated on both sides, one of which has a printable antistatic OPP film. The printed surface of the 90LP series film has a metal-plated mirror effect, and the 95LP series film has a bright white surface. The paper-like structure of the glued surface ensures efficient operation in label processing and surface treatment. For the processor, the surface-coated printing surface makes it suitable for traditional offset printing, flexographic printing, gravure printing and UV printing. Its surface has wider ink receiving performance. This high-gloss surface ensures its shelf attractiveness and printing effect, and the cavity structure surface makes it suitable for a variety of printing processes. This film can also be decorated with bumps, but unlike the aluminized paper used for beer labels, Label-Lyte film does not need to cut the fiber, the label can maintain a good fit with the bottle body, and will not curl.
Adhesive cost can be saved by at least 50%
For brands, the adhesive coated surface of the film has the same surface properties as paper, so standard paper glue can be used, which means that at least 50% of the cost can be saved by using traditional water-based adhesives It can also achieve higher bonding strength. In the case of poor labeling environmental conditions, 100% OPP film can improve the efficiency of the labeling equipment and reduce the scrap rate, because even in a humid environment, the OPP film will not soften, tear or curl. Due to the relatively low environmental humidity control requirements, it also indirectly reduces production costs.
Label-Lyte 90 LP and 95 LP can be applied to a variety of processing forms, such as: roll to roll, roll to sheet, sheet to sheet printing, so paper processors and printers can easily and quickly switch to film materials , Processors using traditional equipment can produce qualified OPP films within a week.
All of this is good news for the entire industry. Processors want to expand production capacity and quickly enter new markets, or hope that customers believe that they can produce high-quality, low-cost and simple process products, then you can consider using these new materials . ï®
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