In recent years, the mahogany furniture market is in the ascendant, but there are a few classical furniture manufacturers who are eager for quick success, do not work hard on the quality of product technology, deliberately make a fuss in the speculation market, misleading consumers and collectors who are just getting started.
There has always been a voice that misleads the mahogany collection market, and mahogany furniture is sold "in pounds." For this kind of sales model of "clear price" of mahogany materials, it is a materialistic approach, which avoids the lack of shape and craft.
This is equivalent to a lot of things can be said to sell, take the car, Rolls-Royce 3000 yuan a kilogram, Alto 60 yuan a kilogram, Audi promotions to buy a pound to send one or two. If you enter the auto market and hear the same advertisement, you must be surprised. The manufacturer must be crazy. The quality of the car has their performance and craftsmanship. The material is only a small part of it, but now it is all The mahogany furniture market has taken place.
If the price is based on the price, the market Rolls-Royce 7.8 million yuan, weighing 2610kg, an average of about 3,000 yuan per kilogram. Alto is 50,000 RMB and weighs 880kg, with an average of about 60 yuan per kilogram. Even if the steel is 4 yuan a kilogram, Rolls-Royce is only 10,000 yuan, and Alto is only 3,000 yuan.
This view denies the artistry of furniture, and it will eventually hinder the development of the mahogany furniture industry by hurting the collection value of consumers. Letting such values ​​go smoothly will hurt the enterprises that make quality with their heart. They work hard to do quality, do art, have long construction period, and have deep efforts, but they are disturbed by such noises, which is not conducive to artistic innovation. China's manufacturing and China's creation, two different ideas are two different results, relying on selling resources for profit, in the end, regardless of the value created or the profit obtained is the lowest level.
In that year, the Duke of Liechtenstein, Hans Adam II, threw $36 million to photograph an antique cabinet in London. Currently, this cabinet still maintains the world's most expensive furniture record. This high-priced cabinet is known as the "greatest artwork". It is engraved with exquisite flower and bird animal patterns. From the shape of the body to the ornamentation, it is very beautiful. It is a matter of course to take the high price.
However, why European furniture can produce such a high price, and the culture has a long history. The accumulation of heavy Chinese classical furniture, but rarely the high price of the precedent? In recent years, China has become a big country in the world of luxury goods consumption. Why is the art of our ancestors at our own door not recognized by the market? This has to return to the artistic value of the furniture product itself.
For Hans, the Duke of Adam II photographed a cabinet worth 30 million US dollars in London. According to the materialism of the material, some manufacturers said that it is not worth 30 million US dollars, and it is estimated that even 30,000 yuan Can't reach it. Similarly, according to their paradox, the luxury car materials such as Rolls-Royce and Lamborghini are also steel. Is it necessary to calculate its value by five cents a pound? !
It is a good thing that this lot is sold at such a high price. At least it sends out a signal that tells the market that artistry is the deciding factor in determining its ability to make a high price. The reason why a calligraphy and painting is expensive is not only to look at the quality of paper, but to see how high its artistic and aesthetic value. For the mahogany furniture industry, the same is true, although the mahogany is precious, but the decisive role should be the fine styling, engraving techniques, art and other elements it carries as a carrier. Investment project furniture is still a good choice.
Fu Junmin, the chairman of Xuanming Dianju, said that if mahogany furniture is used as a shackle, it will encourage manufacturers to pay no attention to craftsmanship, all of which seek large size and heavy weight, and the products are shoddy. For example, he said that Lang Shining's "Yu Xian Ying Zhi Map Screen" and "Flower and Bird Top Box" were all elaborated, and it took three years. And if you don't ask for a craft, just look at the materials, you don't have to pay so much energy. The reason why Xuanming's residence is different from other manufacturers is because it pays more attention to the artistry of the work. The value of mahogany furniture is reflected in the three aspects of “shape, material and artâ€. The material accounts for one-third of the materials. The manufacturer should cherish the precious wood and work hard to make the value of the mahogany to the extreme, so that it can afford the gift of nature. And collectors create maximum benefits, allowing contemporary Chinese Chinese mahogany furniture to occupy the right place in the world.
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