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The potential big market for printing services. So, where exactly is the application of on-demand book production? Whether publishers can create value with on-demand publishing or on-demand printing depends on their content and readership. In general, there are several applications that publishers can consider.
1. A typical example of database-related custom publishing is patent publishing. Standard publication, reference publication, etc. Their content is stored on the computer system in the form of data. When needed, content is called from the database according to relevant conditions, published on demand, and printed on demand.
The characteristic is that the publisher has the right to content, the content is stored in the database according to certain rules, and the publishing time is very urgent. At present, the domestic successful on-demand printing case is an on-demand publishing printing system solution provided by Fuji Xerox (China) Co., Ltd. to the Intellectual Property Publishing House.
2. The publication of long-term books It is necessary to emphasize the long-term rather than the long version. In general, the demand for such books may not be large, but it is constantly there. In the past, after a series of books were sold out, they had to wait until the next edition, or after printing a large number of batches, they would be sold in warehouses for several years. This kind of book has almost every publisher. In particular, after the online bookstore, the demand for “never out of stock†is even more urgent. Making such a book and using on-demand digital printing is a method, but at the same time, the limitations of digital printing, such as restrictions on size, binding, and number of pages, should also be considered.
3, short-run books This is the best application for everyone, and it is also the best business field in the field of on-demand printing in China. In foreign countries, printing 1,000 books or less, digital on-demand printing system has greater advantages than offset printing machines. In China, the number of prints may be different, but the truth is the same. Typical applications include personal publishing, academic monographs, and more.
4. Publication of College Textbooks For university presses, it is a good idea to target on-demand printing business in the publishing of textbooks. With the continuous expansion of the scale of domestic college education, as well as the constant expansion of educational information resources and the ever-increasing update frequency, many people are very optimistic about the development potential of this market. In domestic universities, a large number of academic papers, personal monographs, constantly updated reference materials for teaching materials, MBA teaching materials, small class advanced research course materials, and so on, all have favorable conditions for printing on demand. This is a market that is worth exploiting. Usually, these businesses are the businesses of fast print shops around colleges. At present, the relatively successful case in China is the solution provided by Fuji Xerox (China) to Tsinghua University.
5. Sample books and abstracts Each publisher will have such needs more or less. Sample books, gift books, proof books, and trial publications are all applications for printing on demand. For example, publishers can use the on-demand printing process to produce 300,500 copies of the sample books in the early period of publishing new books.
As a book, a small amount of tentative printing before the large-volume printing is released to help publishers estimate the offset printing volume in the future.
The development of on-demand printing in China With the gradual liberalization of the domestic publishing industry market, the competition has become increasingly fierce, and some important changes have taken place in the domestic book publishing and printing industry. The publishing and printing industry is increasingly involved in business processes and production processes. Affected by the network and information technology. Many publishers and printers have already begun to realize the benefits of on-demand printing, such as shortening the publishing cycle, reducing inventory, reducing risk, increasing code size, flexible publishing formats, and distributed printing.
However, compared with advanced foreign countries, the current domestic digital printing environment still has a certain gap in terms of cost, price, and information processing. The development of the on-demand printing industry in China should rely on the digital printing of books to drive traditional offset printing businesses, increase the efficiency of existing equipment, expand the scope of business, and increase the added value of book products.
In short, whether it is a publishing house or a book printing factory, we should realize that in fact, few readers have noticed the difference between a digitally printed book and an offset book. The concept of on-demand printing has been increasingly developed over the years. Practical and feasible.
1. A typical example of database-related custom publishing is patent publishing. Standard publication, reference publication, etc. Their content is stored on the computer system in the form of data. When needed, content is called from the database according to relevant conditions, published on demand, and printed on demand.
The characteristic is that the publisher has the right to content, the content is stored in the database according to certain rules, and the publishing time is very urgent. At present, the domestic successful on-demand printing case is an on-demand publishing printing system solution provided by Fuji Xerox (China) Co., Ltd. to the Intellectual Property Publishing House.
2. The publication of long-term books It is necessary to emphasize the long-term rather than the long version. In general, the demand for such books may not be large, but it is constantly there. In the past, after a series of books were sold out, they had to wait until the next edition, or after printing a large number of batches, they would be sold in warehouses for several years. This kind of book has almost every publisher. In particular, after the online bookstore, the demand for “never out of stock†is even more urgent. Making such a book and using on-demand digital printing is a method, but at the same time, the limitations of digital printing, such as restrictions on size, binding, and number of pages, should also be considered.
3, short-run books This is the best application for everyone, and it is also the best business field in the field of on-demand printing in China. In foreign countries, printing 1,000 books or less, digital on-demand printing system has greater advantages than offset printing machines. In China, the number of prints may be different, but the truth is the same. Typical applications include personal publishing, academic monographs, and more.
4. Publication of College Textbooks For university presses, it is a good idea to target on-demand printing business in the publishing of textbooks. With the continuous expansion of the scale of domestic college education, as well as the constant expansion of educational information resources and the ever-increasing update frequency, many people are very optimistic about the development potential of this market. In domestic universities, a large number of academic papers, personal monographs, constantly updated reference materials for teaching materials, MBA teaching materials, small class advanced research course materials, and so on, all have favorable conditions for printing on demand. This is a market that is worth exploiting. Usually, these businesses are the businesses of fast print shops around colleges. At present, the relatively successful case in China is the solution provided by Fuji Xerox (China) to Tsinghua University.
5. Sample books and abstracts Each publisher will have such needs more or less. Sample books, gift books, proof books, and trial publications are all applications for printing on demand. For example, publishers can use the on-demand printing process to produce 300,500 copies of the sample books in the early period of publishing new books.
As a book, a small amount of tentative printing before the large-volume printing is released to help publishers estimate the offset printing volume in the future.
The development of on-demand printing in China With the gradual liberalization of the domestic publishing industry market, the competition has become increasingly fierce, and some important changes have taken place in the domestic book publishing and printing industry. The publishing and printing industry is increasingly involved in business processes and production processes. Affected by the network and information technology. Many publishers and printers have already begun to realize the benefits of on-demand printing, such as shortening the publishing cycle, reducing inventory, reducing risk, increasing code size, flexible publishing formats, and distributed printing.
However, compared with advanced foreign countries, the current domestic digital printing environment still has a certain gap in terms of cost, price, and information processing. The development of the on-demand printing industry in China should rely on the digital printing of books to drive traditional offset printing businesses, increase the efficiency of existing equipment, expand the scope of business, and increase the added value of book products.
In short, whether it is a publishing house or a book printing factory, we should realize that in fact, few readers have noticed the difference between a digitally printed book and an offset book. The concept of on-demand printing has been increasingly developed over the years. Practical and feasible.