Vibrant bottle design

Ferolito Vultaggio & Sons changed its Extreme Energy Shot branded drink to a new shape and larger bottle. The bigger bottle body shows the strong energy of the drink. This drink is made from sugar, fruit juices, and other high-energy ingredients such as aminoethanesulfonic acid and Korean ginseng. The 16-oz cans are designed with hazard warning signs as packaging. The warning sign is this: The top and bottom of the bottle are bright yellow and black stripes. Under the top of the bottle is a huge red bottom "Beware" sign. The center of the bottle is the signature of the Energy Shot brand. The company’s president and chief business development officer, John Baliboni, said: “Our packaging reminds consumers that our products are delicious and strong. In fact, I think we are the first beverage company to put the word 'Beware' on the packaging. "This Extreme Energy Shot drink will be sold nationwide for $1.99.